LIEBHERR - Ode to the Wind

LIEBHERR Group "Annual Report 2021

The demands on an annual report are becoming ever higher. Target groups of companies expect more than a presentation of information that is always the same. They do not just want a simple presentation of figures, but stories and background information.

To ultimately create a coherent publication that makes a good overall impression on the target groups, it is therefore advisable to leave nothing to chance. A detailed concept helps you to proceed systematically and to think of everything. And to think differently. In close cooperation with Liebherr's communications department, we were able to break new ground in presentation and create a visual firework display with our ode to the wind that nevertheless does not lose sight of the focus.

From conception to completion, Albert Coon was allowed to realise the films, and that in only 2 months. Once again, no distance was too far, no overtime or night shift too much. The wind whipped sleet in our faces in keeping with the story, and our new employee, the RED V-Raptor 8K camera, was put to the test on her first assignment.